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Pick a lane: Tom Brady needs to be owner or broadcaster, not both
Fox color commentator Tom Brady. Darren Yamashita-Imagn Images

Pick a lane: Tom Brady needs to be owner or broadcaster, not both

When the Kansas City Chiefs visit the San Francisco 49ers on Sunday afternoon, it will be the Fox game of the week. That means future Hall of Fame quarterback Tom Brady will be in the broadcast booth calling his first game since being approved as a new minority owner of the Las Vegas Raiders.

That creates a lot of conflicts, as Brady will have severe restrictions on how he can prepare for the game, what he can say and who he can criticize. 

That is why the time has come for Brady to make a decision on what he wants to do with his post-playing career.

Be an owner.

Or be an announcer.

He can't reasonably and professionally do both.

Technically speaking, he can try do both — as he is, at least for now — but because he is now considered an owner of an NFL team, Brady is not going to be able to prepare the way every other announcer in the NFL does. He will not be able to attend production meetings with the teams, he will not be able to attend practices, he will not be able to speak to coaches, and he will not be able to offer any sort of criticism of teams, players, officials or the league the way any other broadcaster could.

Earlier on Thursday, former Dallas Cowboys quarterback Troy Aikman, who is now the color analyst for ESPN's "Monday Night Football," was highly critical of the effort Cowboys wide receivers have been displaying in their route running and play. He was not shy about questioning their play, and he absolutely let loose with his true, unfiltered thoughts.

This is the type of analysis we are not going to get from Brady during the week before games or during games. 

All we are going to get is the most vanilla, bland, basic and noncommittal commentary that comes from a league owner who does not want to anger another team. If there is a controversial call, bad call or a blown call? Brady will either have to take the league's side, or just say nothing.

It will not exactly make for compelling television. 

Fox signed Brady to a 10-year, $375 million contract to take over as its top analyst, kicking the wildly popular Greg Olsen down to the B Team on the network. It did so because it probably figured Brady could be their Tony Romo or Aikman and provide an expert perspective and a critical eye for the game.

If Fox knew Brady was going to make a jump into ownership and severely handicap his ability to do his job, the network probably would not have been as eager to sign him to that contract. If Brady is passionate about talking football and calling games, he needs to put the ownership plans on hold.

If making money as an owner and being involved in the game in that regard is what he wants, he needs to step aside from Fox and let somebody else that can do the job step in.

There can be no in-between. Not productively. 

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